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Tag Archives: NPD Group

A Look At The 2019 Toy Market And Top Performing Brands

The NPD Group, which tracks toy sales across 13 major markets, released their 2019 toy market numbers a while ago. And while toy sales were down 3% overall across all the tracked markets, it’s not all bad news. One toy supercategory saw very healthy growth even in 2019. Can you guess which one? Click through for the answer!

A Disney Store ar Target

A Disney Store at Target

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