We thank you profusely for all of the store reports, images, Facebook and Twitter alerts for all new The Last Jedi merchandise. Because other media outlets are posting so many of these images and specific details on products, case assortments, official press imagery/assets and store exclusives information, we reached out to Litzky PR to ask once again if any of this information is “fair game” and if these things could be posted on our site. After all, we have been sadly sitting on all of these “breaking reveals” for months now. It’s been killing us. We were told unequivocally “no” that Litzky’s/Hasbro’s original rules are still in effect. They also let us know that they are hyper-aware of those who are breaching this understanding and are working internally to address these issues. This means our hands are tied at the moment. We tried to act on your behalf and get permission, but were denied. Hasbro has a scheduled/intended protocol for The Last Jedi product line. And while it doesn’t make sense when stuff is already in stores and on eBay, we have to abide for the time being. We know how frustrating this is (we’re dying inside), but there will be consequences for those sharing assets and details not intended for release just yet. We apologize in advance, but we’re doing our best to meet our audience’s needs while respecting Hasbro’s wishes at the same time. Please stay tuned as we learn more. You should always remember that JTA typically knows of what’s coming nine (9) months in advance. We will always remain groundbreaking in that regard. And we’ll point out when those “rumors” become facts (whether we’re credited or not). Please know that we don’t just wait for access to retailers products order lists to break news like what’s exactly happening now. We are actually investigating what’s coming our way deep into the future. We do our best to tease what’s coming. We will continue to do this, but blatant reveals, well, not until Hasbro gives the green light.
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