Toys R Us HUGE UPDATE: Bankruptcy Auction Canceled, New Owners Plan To Open New Stores In North America!

There is a huge update about Toys R Us. They may make a comeback in North America (outside of Canada where stores currently exist). IGN has the full story. Special thanks to Dwayne for the alert to this news story.

Toys R Us is looking to mount another comeback. The retail chain is planning to open stores in North America again under the new ownership of WHP Global, a New York-based brand management company.WHP announced Monday in a press release that it has acquired a controlling interest in Tru Kids, the parent company of Toys R Us, Babies R Us and Geoffrey the Giraffe brands.

“We’re in the brand business, and Toys R Us is the single most credible, trusted and beloved toy brand in the world,” WHP chairman and CEO Yehuda Shmidman said. “We’re coming off a year where toys are just on fire… and for Toys R Us, the U.S. is really a blank canvas.” (more….)

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